Sep 21, 2017 | Facebook Advertising Tips

How to Target People on Facebook using Job Title and Company

We know that Facebook has removed the Facebook job title targeting option with the companies they are working with. What if I said that there is a way around this to still target people with those options? Yes, you heard that right! I have the magic trick. All you have to do is change your […]

Sorav Jain

Founder of echoVME Digital & Digital Scholar

We know that Facebook has removed the Facebook job title targeting option with the companies they are working with.

What if I said that there is a way around this to still target people with those options?

Yes, you heard that right! I have the magic trick.

All you have to do is change your way of targeting! Instead of using the traditional method of executing a campaign using the create advert button in the top right corner of the advert manager, you need to first go to the audience section under the assets library section and create a saved audience. There you will be able to add the job titles and companies manually by typing them in the detailed targeting search box. And once you do that, Facebook will start suggesting you relevant companies and job titles.

P.S. This trick will work only if you have a Business Manager account!

Sorav Jain

Sorav Jain is the Founder of Digital Scholar and echoVME, one of the world's top digital marketing influencers with 300,000+ students trained. He launched India’s best MBA in Digital Marketing programs, and runs award-winning digital marketing institute in Chennai, Mumbai, and Dubai. He has been featured by BuzzSumo, Social Samosa, and Global Youth Marketing Forum and worked with Amazon, Meta, Bosch, Ramco, and more as an influencer. Also, one of the highest paid digital marketing consultants in India.

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