What a year it’s been! While memories of last year’s Digital Marketing Day still stay fresh in my mind, the world has undergone a sea change as we stand on the verge of celebrating DMD 2020. However, the third time’s the charm, as they say! With hope in our hearts and the power of digital, I hope you’re as stoked as I am to kick off the third iteration of Digital Marketing Day this 2020!
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A Spark Ignited
Digital Marketing Day started as a figment of an idea. When there are so many Days celebrating everything under the Sun, why not have a day dedicated to celebrating the potential of digital?
The crux of DM Day is related to the core of digital marketing itself: to commemorate the potential of digital marketing in today’s world and push the boundaries of what’s possible through digital, for a better tomorrow. The need for digital marketing is more prevalent than ever before, so a day to commemorate it is only fitting!
From Strength To Strength
The inaugural edition of Digital Marketing Day showed great promise for a solid start. Digital marketing specialists conducted the event in cities spanning the country. From home base Chennai to the hills of Dehradun and even the capital, the digital flag flew high and proud. Eminent personalities from the DM sphere came forth to discuss innovations, concepts and predictions, celebrating the spirit of digital. While the topics of discussion were left open to every venue’s decision, the buzz surrounding digital marketing was ever productive. 18 cities in India echoed one message: DM Day had arrived, and how!
The second time around, DM Day had built up steam, following the success of Round 1. To cement the stature of the event, we went with a compelling central theme: The Power Of Voice. Though other topics regarding digital were also up for discussion, voice search and the potential it brought to the table remained the cornerstone of the event. We were delighted to see that our voice rang loud and clear with India, with a tremendous response for DM Day v2.0. Right off the bat, over 26 cities signed up for the event, almost doubling our turnout from the previous year!
Echoing the spirit of the inaugural edition, proactive discussions about all things digital ensued, with veterans and amateurs alike coming together to propagate the voice of digital marketing. Thanks to the profound impact of DM Day 2019, the annual event has become a force to reckon with, driving change across the world, one city at a time.
Digital Marketing Day (DM Day) 2020: What Lies Ahead?
Speaking of change, my heart goes out to everyone investing their time and efforts in freeing the world from the grips of this pandemic. While the mode of celebration surrounding DM Day 2020 has drastically changed, the spirit and passion for digital shine brighter than ever!
If anything, this year has been a wakeup call to companies both big and small about the immense power of digital marketing. Where conventional marketing methods fell short, digital marketing came through and saved the day for most companies, including mine!
This course of events just goes to show that there truly is no digital standstill, no matter the circumstances. Before, digital marketing was only an option for most companies worldwide. Today, for better or for worse, it is an absolute necessity!
This monumental shift and rise to prominence of digital marketing is the talking point for DM Day 2020.
Even as recently as last year, it was projected that digital marketing would be ruling the roost in the promotional field by 2035.
One year later, and we’re already there! So what lies in store for digital marketing from here?
Is this new wave of digital poised to change the way marketing is envisioned?
As digital marketing goes mainstream in 2021, how can agencies equip themselves with a competitive edge?
Discuss all this and more with us, at Digital Marketing Day, 2020.
A Stellar Panel
Just because the event is going a 100% digital doesn’t mean the panel will be devoid of splendour. For this edition of Digital Marketing Day, a panel of outstanding changemakers in digital marketing will assemble for the development and innovation of the field, in our one-day conference. Take a look at some of the eminent names who will feature on the panel!
- Neil Patel
- Michael Janda
- Tony Lee Hamilton
The best in the business, in one conference. It’s an event you won’t want to miss!
Going Digital For A Cause
Keeping in line with the safety guidelines in place against COVID-19, DM Day 2020 will be a 100% digital affair. In yet another example of digital solutions providing a viable alternative, DM Day 2020 will be an online event, retaining the essence of what made the previous iterations such a success. This year, we’re going to promote digital unity and social distancing for a cause, with our event. Here’s a quick summary of how the event is going to go down.
- DMD 2020 is a one-day online conference for participants across India and the world.
- Entry fee is ₹199/- open to all those passionate about digital, and the proceeds from the event would go to charity.
- Eminent speakers and digital marketing experts of international calibre will be gracing the event with their presence and insights.
- One of the significant points of discussion would be the future of digital marketing going forward into 2021. If you’re aspiring to make it big as a digital expert next year, this is the place to be!
Wondering about the charity where your funds will be going?
Meet Maatram Foundation, a charitable organisation that’s dedicated to empowering underprivileged children in society, through quality education opportunities. Through resources and scholarships, Maatram enables students to chase their dream careers, one contribution at a time. All proceeds from the event will go towards helping children in dire need of aid for a bright future. Are you willing to chip in?
For A Digital Tomorrow
So this DM Day 2020, let’s all join our hands virtually for a brighter tomorrow, through the power of digital. Watch this space for more information and updates on the program for DM Day 2020. We’re counting on your support to make this event a grand success, in support of a noble cause. See you there!
Glimpse of what happened in 2019 Digital Marketing Day (DM Day):