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Google Analytics Demo Account- How is it a Boon?

Google Analytics is introducing Demo account to bring theory in to practice. To make that possible this resource is made available to everybody that will help you to learn and gain the experience required. You might not be aware of linking, placing the codes at the right place, checking and tracking the real time data. […]

Google Analytics is introducing Demo account to bring theory in to practice. To make that possible this resource is made available to everybody that will help you to learn and gain the experience required. You might not be aware of linking, placing the codes at the right place, checking and tracking the real time data. You can get number of courses and training available online and offline to learn Google Analytics that will give the theoretical knowledge but with the introduction of Google Analytics Demo account, one can practically experience how GA works. Experience and learn the major features of Google Analytics to receive real time business data.

What does this fully functional Google Analytics Demo Account provides?

The Demo Account comprises of all the typical features that a Google Analytics account provides. It includes data from the Google Merchandise Store, an eCommerce site which sells Google branded merchandise.

Get the liberty to access the standard reports required for to analyze the data.

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Ability to create your own dashboards and segments with a predefined model imported from the Solutions Gallery.

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Make changes to your reports by adding table filters, secondary dimensions and by changing the report type.

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AdWords linking, goals, enhancing Ecommerce.

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Demographic & Interests reports, AdWords integrated reports, Search Console reports.

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Event data and calculated metrics.

The set up will help you know and compare the real time business data, behaviour, audience, acquisition and conversion performance.

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Create your own Custom alerts, custom segments, shortcuts and schedule emails.

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You can share assets you develop/test within the demo.

Ability to view account and property settings. You can’t make changes here (which is good, wouldn’t want to accidentally add a filter that destroys the data for everyone else) but you can learn how everything is setup the various customization settings available.

If you are getting trained by a professional, this feature will serve as a companion to it.

Use it for educational programs when you’re educating your students, show the demo account to give further clarity on how it actually looks and work.

Integrate it as a learning material and create test and quizzes for better engagement.

How is it Useful?

  • Urging to learn Google Analytics? Read the books, understand and implement that with the Demo account.
  • Writing a blog on Google Analytics? Take screenshots to explain the points written in words. A visual provides a support to the theory.
  • Want to check how your personal asset which you’ve developed will look like when shared through Solutions Gallery? Test it out with the Demo Account and know the changes.
  • You are an agency who wants to show their client how GA works? Show them how the data flows with this Demo Account.

Learn, practice, test, create and come up with questions to answer them with the Demo account. This will help me in my Digital Marketing training programs to give the trainees a better understanding of how Google Analytics can give insights which we require and will be useful at same time. Test your skills with this demo account in different environments and see the changes you receive. It is a boon for everyone who is interested in Digital Marketing giving you a practical way to try new features and learn about Google Analytics.

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