by Sorav Jain | Jun 13, 2013 | Industry News, Social Media Trends
Till Tuesday 11th June 2013 ‘Hashtags’ were rumored to be part of Facebook, but on 12th June 2013 Facebook officially announced that ‘Hashtags’ feature will soon be rolling out to all the profiles across the world. Hashtag is a feature that is smartly copied from...
by Sorav Jain | Jun 12, 2013 | Digital Marketing Practices, Industry News, Social Media Trends
Last tuesday on 11th June 2013 I had an opportunity to interact with @MalaBhargava on Twitter who is a very popular columnist with BusinessWorld and a journalist who has been using Social Media in and out on an everyday basis to reach out to mass and individuals for...
by Sorav Jain | May 29, 2013 | Industry News, Social Media Trends
Facebook’s New Self Service Target Feature – Facebook Partner Category released on April 10th for advertisers is helping increase the precision, relevance and effectiveness of their Facebook campaigns. This integrates well with Power Editor and is now...
by Sorav Jain | May 28, 2013 | Social Media Trends
This week, I had scheduled a interview with Tinu Cherian a passionate tweeter who is very well know in Indian Twitter space for his influential reach and at the same time his engagement with Indian brands to help them reach out to mass. I believe you would have read...
by Sorav Jain | Mar 25, 2013 | Social Media Trends
Unless you’re not too active on Facebook, you are already sick of the Confession pages that have been trending in the site for the past month. What probably started as a time pass by a few bored college students has spread like wildfire throughout the city’s colleges...
by Sorav Jain | Jan 29, 2013 | Social Media Trends, Workshop & Training
Piggy Banking Social Media Marketing theory is one such theory that I often use in my workshop while teaching what social media or community marketing is. As a kid, I was always attracted to piggy banks and there were various incidents when the attraction towards...