by Sorav Jain | Mar 2, 2015 | Digital Marketing Practices, Social Media Trends, Travel
Every time I Travel, I talk about my experience online! I let world know, how many amazing things are available around for one to explore and that generates a lot awareness, lot of perceptions and in a way indirect marketing for the brands I mention online! As per a...
by Sorav Jain | Jan 5, 2015 | Digital Marketing Practices, Industry News, Social Media Trends
I was just evaluating my Social Media Marketing predictions made for year 2014 and I am very glad almost all the predictions came true except Google+ holding the same place as it was! With a lot of social media platforms to choose from, you pretty much have to know...
by Sorav Jain | Sep 23, 2014 | Digital Marketing Practices, Industry News, Social Media Trends
Case Study: The recent case of Deepika Padukone protesting against her cleavage reporting in an abrupt way by Times of India has showcased importance of Online outrage and how a brand should really perform during these times. We are all aware of the fact, Deepika made...
by Sorav Jain | Sep 5, 2014 | Digital Marketing Practices, Social Media Trends
What is Re-Targeting? An interesting process that makes your advertisement more reliable, more precise and niche targeted! In this process the advertisers generate a code from Facebook or Google called the Custom Audience or Re-Targeting Pixel code and is integrated...
by Sorav Jain | Jul 2, 2014 | Industry News, Social Media Trends
Social Media Day was first recognised and celebrated in 2010 by Mashable.com, a US news and blog site. The tradition has followed till 2014 for the 5th consecutive time, successfully propelling a global revolution that is currently being followed by countries around...
by Sorav Jain | May 23, 2014 | Digital Marketing Practices, Industry News, Social Media Trends
In the last few years, the IT industry has drastically increased its presence on social media platforms for its communication; be it with clients, customers or other businesses. Online presence of any organization speaks in copious amounts of its work and credibility....