by Sorav Jain | Jan 16, 2012 | Industry News, Social Media Trends
On my daily routine of reading some interesting insights on Social Media, I had come across Chief Marketing Officer (CMO) Council and Lithium report on a survey taken by 1300 consumers and 120 CMOs called ‘The Major Disconnect between Brands and Consumers When It...
by Sorav Jain | Dec 9, 2011 | Industry News, Social Media Trends
Today Twitter announced that it will soon be launching an enhanced version of Twitter that will help promote you and your brand better called “Let’s Fly”. Here are 10 Good changes about #NewTwitter that I am amazed in advance to feel it soon. It’s just 4 tab and a... by Sorav Jain | Nov 22, 2011 | Case Studies, Digital Marketing Practices, Social Media Trends
I am writing this article on day 2 of the’ #kolaveri’ trending on twitter! This is one of the smartest word of mouth marketing strategies adapted by movies I have seen by far after Paranormal Activity. In less than a week ‘Why this Kolaveri Di’ a popular song sung by...
by Sorav Jain | Oct 15, 2011 | Case Studies, Digital Marketing Practices, Social Media Trends
Technical Applications on Facebook enhances brand value as it adds value to the user’s experience at the same time it supports the paradigm of innovative marketing practiced by brands. I had always been curios to check and test applications made by several...
by Sorav Jain | Aug 16, 2011 | Digital Marketing Practices, Social Media Trends
Anna Hazare a man that won many Indian hearts through his simplicity, non violence principles and fight against corruption is badly in need of our support to take action against government and freed India from the corrupt scenario. I understand we can’t spend our...
by Sorav Jain | Jun 23, 2011 | Social Media Trends
I have completed 1 year on Empire Avenue today and still many ask me what exactly Empire Avenue is. Just to make it simpler; its a Personal Branding Tool that evaluate your activity on the popular Social Media Platforms. In detail here is a blog post for your...
