case studies - Digital Marketing Consultant, Trainer, Author & Speaker Chennai

12 Best Digital Marketing Case Studies of Singapore

Digital Marketing is one of the leading marketing solutions options organizations are looking towards to better their presence and increase their reach. In today’s day and age it is believed that if you are not present online, if you cannot be found digitally, there is every chance that you are missing out on the big piece of the business pie. This is true of all of the world and increasingly the case in the south pacific region and particularly in areas like Singapore. With the influx of digital influences in the area, a lot of people are looking online for solutions to their questions or...

50 Indian Digital Marketing Case Studies To Build Your Own Marketing Strategy

In today’s cynical environment, case studies are a marketing staple. Digital marketing case studies are used by agencies to showcase how their product and services had been implemented, performed and delivered successfully to customers. Many big and small companies from different industries are using social media channels such as YouTube, Facebook, Instagram and Twitter in creative ways to market their products. Apart from helping the customer to envisage the product/service, it also allows businesses to explain what they do and how their product can be used. For us, digital marketing and...

Effective Interactive Facebook Post Ideas Using Newsfeed SmartApps – Case Studies

Are you running short of innovation to engage your audience on Facebook? Are you bored of regular ideas? Do you find it troublesome to create interactive Facebook posts? Well, Newsfeed SmartApps patent pending technology is the ultimate solution that your organization is looking for. Advertising and marketing executives are planning to increase their investment up to 50% on solely Facebook Marketing this year. It is simply because Facebook has invented great products for businesses such as Pages for Business, Ad Platform, Lead Ads, Canvas Ads, Custom Audiences, Video Ads, Carousel Ads etc....

50 Interesting Indian Social Media Marketing Case Studies

Social Media marketing case studies are always interesting and inspiring to read. There is lot we can learn from and stop ourselves from making social media blunders. It is also good to note that many small and huge businesses are trying their hands on this ever growing genre of social media marketing. One can easily engage with their community, fans, and followers and also create awareness for the service offered via such campaign. We have already discussed social media case studies for 2011 and now we bring you these successful social media marketing case studies of 2013 from India. In no...

Learn How Indian Social Media Influencers Get to Drive Cars for Free: Case Studies

Automobile companies have a different funda on Social Media. Videos and contests with free giveaways have become the norm now. Like how Volkswagen ran #Anything4Jetta campaign asking people to tweet to win a car – which I am not sure how realistically was won by a genuine twitter user. However, brands either invest in development of expensive application or a flashy video to engage audiences about their new luxury car and very rarely go that extra mile – to engage influencers in hitting the right chord. Here are a few stories on how the influencers have been exposed to these marketing...

IPL5 Social Media Case Studies & Strategies – The Fever Begins!

Nine days to go, says the official IPL website as of today (March 16), and the organizers have taken the social media world by a storm. With a widespread presence on all major platforms as well as one-to-one interactions, it looks like the teams are leaving no stone unturned in garnering support. And about time, too, if you ask me, considering the less than satisfactory performance by the Indian cricket team in the recent matches. Previously I have covered many case studies dealing with new-age marketing on social media, but this kind of trust-building exercise is unique on its own. Let’s...

35 Indian Social Media Marketing Case Studies

Case study is a "real life report relating to a particular event, over a period of time." They play a vital role in the deep understanding of an event and facilitate the information pertaining to process of such event. Similarly, case studies on social media and marketing brands brings out the creativity and innovation. Brands from all sectors have been actively creating strategies to promote their campaigns through social media. The last 5 years has been fantastic in the Indian Social Media landscape. The growth was not just seen in the usage of Social Networking sites, there was a...

Case Study On Running Facebook Ads For E-Commerce

About Ivoryniche : Ivoryniche is a high quality Bedroom Decor brand that strives to fulfil every individual's customized bedding requirements. They also sell products that would spark up your rooms with wall art, artificial plants and also towels. Challenges Faced: Ivoryniche, being a fairly new player in the game, wanted to etch their mark in the minds of people in terms of luxurious and versatile bedroom decor options. Along with this, the brand also wanted to boost their brand image on Social Media. Solutions: Build a relevant audience base on Facebook with optimized targeting. Run...