Infographics are now an important part of Social Media Marketing strategy for many brands. Many find it difficult to create a infographic as there definitely is a intense research based thought process, creativity involved. I was just accessing to one of the...
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IPL5 Social Media Case Studies & Strategies – The Fever Begins!
Nine days to go, says the official IPL website as of today (March 16), and the organizers have taken the social media world by a storm. With a widespread presence on all major platforms as well as one-to-one interactions, it looks like the teams are leaving no stone...
Why Am I Not Attending Click Asia Summit 2012 – Literally Boycotting #CAS12!
I was asked by many If I am attending Click Asia Summit 2012 and I had to clearly tell NO and this blog post will put across the reasons behind it. Please carefully read the below email conversation: Now that you have checked the conversations, I would like to share...
What Customers Really Want on Social Media – Promotional Offers or Good Content?
On my daily routine of reading some interesting insights on Social Media, I had come across Chief Marketing Officer (CMO) Council and Lithium report on a survey taken by 1300 consumers and 120 CMOs called ‘The Major Disconnect between Brands and Consumers When It...
10 Good Things about New Twitter for Users and Brands – Lets Fly (#NewTwitter)
Today Twitter announced that it will soon be launching an enhanced version of Twitter that will help promote you and your brand better called “Let’s Fly”. Here are 10 Good changes about #NewTwitter that I am amazed in advance to feel it soon. It’s just 4 tab and a...
Social Media Summit in Chennai on Nov 4th & 5th 2011 – Press Release
Social Media is no more the buzz word in India, it is now the most crucial word for the businesses looking forward for securing the business communication’s future. India has emerged as one of the leading Internet user in the world and as estimated by forester we’ll...
Social Media Journalism – The Future of Traditional Journalism
Social media is increasingly becoming a part of our lives and existence. Most of the information that transcribes online in the social media sphere is accepted as information, commented on, and spread to other people that are part of the same medium. Additionally,...
Case Study: How Rebecca Became the Social Media Girl
Have you heard the name of Rebecca Black? If you have, then you are probably actively paying attention to all that has been happening in the Social Media circuit. Rebecca, less than two years ago, was what one would call an average 13 year old from Anaheim, Orange...
Quora – A Combo of Wikipedia, Twitter, LinkedIn and Blog
Joined Quora a week back and was fascinated by the way it is designed from questions, answers, @mentions, topics, follow, unfollow till summary of answers everything looks fascinating to me. Quora is a very thoughtfully designed Social Networking tool that kills your...
Social Media is an Opportunity Galore for Business – 13 Reasons
I have lived year 2010 entirely on Social Media, I have hosted around 20+ events in Asia on Social Media and for historic evidence all are accessible via press releases, photos, videos and blog posts on the web. Thanks to Social Media for offering a platform to create...
Sahipasand another feather in Indian Digital Classifieds Scenario?
Recently happen to use Sahipasand.com while searching for a used car. I have always heard of Just Dial, 99B, quikr, khojle, Sulekha, Ask Laila but never about Sahipasand. To kill the curiosity I happened to see the site that was designed with simplicity and was not...
Fascinating Social Media Facts of Year 2010
Social media is not just a social instrument of communication. It is not all about people sharing ideas and thoughts with other people. It is the creation and exchange of ‘User Generated Content’. The ability to transform broadcast media monologues into a social media...
Top 48 ‘Best Deals’ Site of India
Best deal sites have gained in popularity, as internet and ecommerce has gained popularity. The sites and the options they offer have been changing and are sometimes distinct in its approach and solutions, so take a look at the varieties of spices available in the...
Looking into eCommerce India from IRCTC Perspective
IRCTC is a popular online travel portal of India that is well known for its Online Passenger Reservation System worldwide. IRCTC provides booking facility of Railway tickets online and offers other services like checking reservation status, hotel bookings, details of...
40 Most Popular Social Networking Sites of the World
"Social networking" has been around forever. It's the simple act of expanding the number of people you know by meeting your friends' friends, their friends' friends and so on. In fact, many of us today use Twitter and Facebook to promote our existing and upcoming...
25 Ways to Listen Customers on Social Media
As a marketer, it is important to listen as often as you market. In some cases, you might even have to hear more than you talk yourself. Listening is an important part of Social Media as it not only keeps you in pace with how the market is shaping out, but also, more...
Social Media is Beyond Twitter, Facebook, LinkedIn and Blogs
Usually, when we talk about “Social Media Marketing” first few social elements that pops up in mind are: Facebook, Twitter, LinkedIn and Blogs. As a Digital Marketing strategist I fairly believe in the concept of using the above tools for marketing. But, there is more...
Author Info
Sorav Jain
Sorav is a branding expert, an agency owner, trainer, keynote speaker and a digital marketing consultant with several award-winning campaigns.