Digital Marketing Blog
This is the official digital marketing blog run by Sorav Jain, and it offers a wealth of insights and updates on the ever-evolving digital marketing and social media. As a leading digital marketing blog in India, it covers various topics, including social media strategies, SEO techniques, content marketing, and the latest industry trends. This digital marketing blog serves as a valuable resource to enhance your digital marketing knowledge and stay ahead in the field.
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Case Study: Starbucks India’s 1st Social Media Failure
Online Reputation Management is the most crucial aspect of strategic social media marketing. How much ever you invest in Social Media Marketing if you fail to manage your reputation online and do not meet your customer's concerns on time- all your efforts of spending...
Transparent Piggy Banking Social Media Marketing Theory – 1
Piggy Banking Social Media Marketing theory is one such theory that I often use in my workshop while teaching what social media or community marketing is. As a kid, I was always attracted to piggy banks and there were various incidents when the attraction towards...
Social Media for Business, Indian Edition! My First Book.
Dear Readers and Friends, I am very glad to share I have been working on a book in 2012 titled "Social Media for Business, Indian Edition" (Yet to finalize). The book shall give you a overview on how Social Media has helped individuals from different perspectives of...
More than 3 Million Spectators of Indian Movie Rape Scenes on YouTube – Stop Enjoying Them – A Observation!
I do come in category of those individuals who were initially blaming government for rape, protection of women, strict laws for men etc. etc. But does that eradicate Rape at all? Not really! I have been hearing news on rape incidents even after Jyothi Singh’s brutal...
Shameful Act by Movietalkies.com, Promoting their Facebook Page by Posting Gang Rape Victim’s Fake Photograph
I was very surprised to see a photograph of gang rape victim on my timeline, curious me who follows twitter, Times of India, The Hindu and many other news sources was really surprised because I didn't come across any such picture before on any news channel. I clicked...
All about Great Indian Bloggers League and Why I Support Chennai Super Bloggers
How it All Started? The idea of kick starting an IBL in the Indian blogosphere was ignited by Deepak Karthik in the IndiBlogger community. What started off as a casual facebook post in the IndiBlogger group was turned out to be an instant gratification for fellow...
Jackie Shroff Abuses His Way to Trending on Twitter
Something incredible just happened in Indian Social Media sphere yesterday. Jackie Shroff, the otherwise forgotten face of Indian cinema, has sprung to public limelight on Twitter. Ironically, the reason is not some outstanding performance of acting, but a string of...
Proof That LinkedIn Is Far More Valuable Than Facebook
Facebook and LinkedIn—the largest two social media networks, although with diametrically opposite strategies—are often compared against each other. But when it comes to value, LinkedIn makes Facebook bite the dust. In fact, it is as many TWENTY times more valuable...
Twitter Bows to Government Pressure, but Not Quite
Following the sensational era of WikiLeaks, world governments have been doing their best to get control on online communication. And the latest to join the club is Twitter, which recently released its transparency report, announcing that it was indeed complying with...
Facebook Releases Icons for Gay Marriages
Giving an equal voice to same-sex marriages has always been important, and Facebook has just taken an important step in that direction. From now on, gay couples will be able to announce their marriages straight from Facebook, thanks to new icons that recognize this...
Three Warning Signs Facebook Is Going to Miss the Mobile Wave
Facebook might be on a roll when it comes to success as a social network, but it’s beginning to look like Zuckerberg’s brainchild might just be on the verge of missing the next big wave – mobile. No, I’m not talking about the presence on mobile space; I’m talking...
Top 3 Reasons Why Twitter’s Decision to Dump LinkedIn Will Backfire
Twitter is no stranger to seeing explosive news travel through its ecosystem faster than the speed of light, but this weekend it was micro-blogging platform’s turn to send shockwaves coursing through the Web. In an official blog post, Twitter has broken up the...
Author Info
Sorav Jain
Sorav is a branding expert, an agency owner, trainer, keynote speaker and a digital marketing consultant with several award-winning campaigns.