Facebook Advertising Tips

What roles colors play in the psychology of a consumer from ads perspective Facebook Ads is a great way to advertise your products or services online. But how do you convey everything about your brand in a single ad copy and convince your consumers? Thanks to the 20%...

Facebook ad is a top-drawer advertising tool of our time. So off the top of my head, this advertising platform directly competes with different advertising giants such as Google ads, Twitter ads, LinkedIn ads, and YouTube ads. And, it’s safe to say that Facebook...

Whether it is mainstream or digital media, both industries have some constant driving motives - willingness to sell products or services and desire to connect with as many people as possible at a time. As a business, it is a general aspiration to make the company more...

Running a Facebook ad campaign is essentially the job that most advertising professionals or digital marketing experts are known for doing. It doesn’t necessarily mean that a layman can’t do it at all. A lot of bloggers, entrepreneurs, and online marketers not only...

The most popular, 2.38 Billion people strong Social Networking site, Facebook, has always been smart and swift enough in understanding the customers and bringing in new features at the right time. Their F8 conference has been a hot topic among Social Media enthusiasts...

With the reliability of organic reach slowly coming down, everybody is looking for that special factor to succeed in the thriving market of Facebook ads. I have been working on Facebook advertisements for a quite a long time and apart from views, likes and engagement,...

As advertisers, we always struggle to create Facebook ads that would strike a chord with the audience and work most effectively. The process of figuring out which ad combination would turn out to be the most effective is quite tedious and is rarely worth the time...

I have been planning, strategizing and executing ad campaigns on Facebook since the inception of my career in social media marketing. I have also indulged myself in a lot of experimentation and have also adopted new methods to run my campaigns. Here are 15 Facebook...

Undoubtedly Facebook advertising is a goldmine for every business today! With every passing day, Facebook is adding new features and is evolving at rapid pace. Facebook pixel is one such magic feature. What is a Facebook pixel? It is a snippet of code, unique to your...

We know that Facebook has removed the Facebook job title targeting option with the companies they are working with. What if I said that there is a way around this to still target people with those options? Yes, you heard that right! I have the magic trick. All you...

https://www.youtube.com/watch?v=D1TCE2QFbYA&t=38s Why do you boost your posts often? To make it reach to more people, right? Many people have been making mistakes when it comes to getting the right boost post strategy for their Facebook posts.  These are some of...

Facebook kicked the advertising game up a notch when it introduced carousel ads. Here, you can display an array of your products or services which can lead to different landing pages with different CTA(Call To Action). This means that you get to display 10 different...

I’ve always been a fan of how Facebook keeps generating ideas that helps digital marketers reach out more effectively. With the numerous options to target the audience, custom audience is one of the most essential tools in Facebook advertising. It’s a list of...

For all the retailers who are looking to communicate a lot more than a single image or video, Facebook is rolling out a new ad format which is a combination of both storytelling and product display in a single advert called COLLECTIONS. This new ad format is gradually...