Uncategorized

Get A Digital Marketing Strategy For Your Business Worth $1997 for FREE

    Social Media Chennai Inaugral Session on Marketing

    Social Media Chennai Inaugral Session on Marketing

    On April 3rd we had Mr. R Naryanan the CEO of 2020 Media at the first Social Media Club Chennai session on ‘Successful Social Media Marketing’. We missed out Mr. Krish Ashok (The Innovation head Web 2.0, TCS) as he was stuck in something unexpected. Session started...

    Ching’s Secret and Fastrack Facebook Page Study

    Ching’s Secret and Fastrack Facebook Page Study

    There are two Indian brands (Ching’s Secret and Fastrack) that are enjoying the Social Media space with more than 1 lakh fans on Facebook. Facebook is known to be the youth target spot of India by marketers today. There are approximately 5 crore Indians online and...

    Should a Company speak or a Person on Social Media?

    Should a Company speak or a Person on Social Media?

    Today I had given a presentation (guest session) at Beroe Inc a Market Research company on how to leverage Social Media for marketing and research purpose. The session started with a video on ‘Social Media’ followed by introduction to social media marketing, Indian...

    Facebook is the Next Google

    Facebook is the Next Google

    For all the Social Media Marketers keep your Facebook campaign as the most crucial one as I believe and as the facts suggests Facebook is soon going to be the ‘Next Google’. The stats suggest: • More than 400 million active users • 50% of our active users log on to...

    Basics Life Social Media Strategy : Case Study

    About Brand: Cloth brand with multiple stores across India. Four sub brands: Hasbro Clothing, Genesis, Basics 29, Pro Base. Social Media: Facebook Number of Fans: 1774 (as on 27/2/2010 : 3:08 PM) SMM Strategy: 1. Contests, engagement and points strategy. 2. Contests...

    40 Fascinating Social Media Facts

    The social media marketing statistics presentation I posted few months ago seemed to strike a chord amongst the digital community and the marketers, especially in showcasing how important an issue this particular area of online currently is for business growth. So,...

    27 Facts and 20 Examples About Social Media

    This presentation made by Mr. Christian Palau (Marketing Director at InfoJobs.net) is a interesting one as there are lot of simple yet interesting examples: Motorin case, amazon Kindle, personal branding examples, Deloitte and lot more. 27 facts and 20 examples about...

    Marketers Sleeps as Social Media Users Stay Awake!

    I recently did a quick linkedin question and answer session with marketing experts and social media enthusiasts from different parts of the world. As, the various recent research studies contradicts the co-relation between the sleeping hours and time spent on social...

    Stop Unethical Social Media Marketing Activity

    Last week I visited Social Media Club - Chennai meeting, I heard few voices against the unethical Social Media Marketing activity taking place over the web, few were against the business happening over Social Media because they feel Social Media is for networking....

    Brizzly My Social Media Buddy

    Brizzly My Social Media Buddy

    No, I am not promoting 3rd party tools on my blog. But, I owe a gratitude to ‘Brizzly’ as it helped me integrate Social Media I use most, the way I wished for. You may want to ask Why Brizzly? Here is the answer: 1.Helps you enter and keep track of you Social Media...

    Online Reputation Management needs Personal Approach

    Online Reputation Management needs Personal Approach

    Majority of BIG brands worries about negative comments generated by consumers online especially on social media while interacting with others or just putting across their opinion on status messages and company profiles. Econsultancy the online research brand I admire...

    Social Media Blog Posts 2009

    The below mentioned are few blog posts I have admired in the year 2009. It covers Social Media scenarios from different perspectives. Be it risk, tools, situation or scenario of Social Media the below mentioned blog posts is a potpourri of them: 1. 17 victories for...

    Social Business Model – Collated Ideas

    Social media today is just not the hub for marketers, HR professionals, networking enthusiasts, youth interaction and communication freaks. It is grown beyond that. There are business models that runs on social phenomenon. I am not talking about those agencies and...

    What is Virtual Marketing Ecosystem (VME)?

    Last week on 19th November I was invited at Great Lakes Institute of Management chennai) to give a guest lecture on Virtual Marketing Ecosystems with detailed insight on Research, Social Media and Search Engine ecossytem. Here is the presentation (students version) of...

    SOCIAL MEDIA ROI

    SOCIAL MEDIA ROI

    Many of my friends, prospects and people I engage with ask me this question: What is ROI of social media? In this blog post I have tried answering the question which triggers in every individual planning to invest in Social Media. For a business, ROI of social media...

    Twitter Revamped – Changes in Twitter – New Twitter

    Twitter Revamped – Changes in Twitter – New Twitter

    Ahh! Amazed at Twitter’s new features. Below mentioned are the features recently added in Twitter: 1. Twitter Lists: • Above trending topics on the right hand side bar of twitter shows ‘Lists’ features. • You can create your personalized list gathering like-minded...

    Case Study: Paranormal Activity Social Media Success!

    CASE STUDY: PARANORMAL ACTIVITY SOCIAL MEDIA SUCCESS View more presentations from Sorav Jain. The team of paranormal activity has started a campaign to get prospective watchers excited about a potential wide-release and sharing their eagerness and excitement across...

    Author Info

    Sorav Jain

    Sorav is a branding expert, an agency owner, trainer, keynote speaker and a digital marketing consultant with several award-winning campaigns.

    Apply Now